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When you create content to share with your network on social media, you want to make sure you’re communicating in a way that inspires, intrigues, and ideally prompts your audience to learn more about your campaign. 

As you craft your content, regardless of which platform you’re sharing it on, be sure to touch on all of the following: 

  • Who are you speaking to and who are you speaking about?
  • What is it that you’re excited to share with them today?
  • When and where is what you’re sharing happening? Is there a deadline, an event, any specifics that are pertinent to a viewer of your message who is interested in participating further?
  • Why should they, or any member of your audience, care to listen, learn more, or support you?
  • Last, but not least, how should they move forward? This is your call to action, and it’s key to any effective marketing message!

Your best social media content will communicate in a way that inspires, intrigues, and ideally prompts your audience to learn more about your campaign.

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A call to action (CTA) is a strategic part of marketing strategy that prompts your audience to take immediate action upon responding to the content you’re sharing on your social media feeds, press releases, digital content, or traditional advertising mediums. This small but mighty sentence is the workhorse of your content and ideally, you’ll include one in every social media post you share. 

Curious about how to inspire your audience to leap into action? Here are a few ideas to get you started:

  • Sign up for our newsletter to be the first to know when our campaign launches and take advantage of our early-bird rewards! 
  • Visit the link below by Friday at midnight to pre-order this one-of-a-kind product and support our business’ crowdfunding campaign!
  • Share our campaign on your favorite social media platform and help us spread the word as we near our crowdfunding goal! 
  • Comment below with what menu item you’re most excited to try once we meet our campaign goal and launch our food truck! (Tag your friends who will join you for an afternoon treat!)

A call to action (CTA) is a strategic part of marketing strategy that prompts your audience to take immediate action upon responding to the content you’re sharing on your social media feeds, press releases, digital content, or traditional advertising mediums.

Looking for more?
Subscribe to our monthly newsletter!