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It’s here, through the power of narrative, that we learn, connect and make choices every day, making it no coincidence that we can find the classic structure of our favorite stories in the marketing of the most powerful crowdfunding campaigns.
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Resilience, of people and their places, is a survival muscle built stronger through the wealth of social capital–shared values made more robust by support, showing up and lending a hand to a neighbor to lift the entire neighborhood up.
https://thelocalcrowd.com/wp-content/uploads/2020/03/14.png 1080 1080 Jess Brauer https://thelocalcrowd.com/wp-content/uploads/2017/06/the-local-crowd-logo.png Jess Brauer2020-03-30 17:14:572020-03-30 17:16:36The Caring Economy: Exchanging Social Capital for Change
A local theater company providing thought-provoking art, a sustainable farm offering nutrition to their community while monitoring their impact on the environment, a coffee shop serving as a gathering space for marginalized populations to share stories and connect–these are all social enterprises, exchanging capital via sales as well as beliefs.
https://thelocalcrowd.com/wp-content/uploads/2020/03/13.png 1080 1080 Jess Brauer https://thelocalcrowd.com/wp-content/uploads/2017/06/the-local-crowd-logo.png Jess Brauer2020-03-30 16:53:342020-03-30 17:17:33How to Gift Your Community TLC From Home
Today's circumstances insist that we reach for our digital tools instead of hammers, and we gather with our peers from a distance instead of around a wooden frame, but the formula for success is no different. Here are a few ways you can provide impactful support for the structures in need of bolstering in your community amid the economic effects of COVID-19:
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We have begun to watch the gathering spaces in our towns close their doors and lay off the familiar employees who we bought our lunch from, stood across from at the gym, bumped into at the library, or joined for afternoon tea. Our streets, once lined with signs of life, sit empty and quiet, while we all notice the uncomfortable gaps left in our world from these businesses.
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A wide reach and balanced team are crucial in preparing a project to reach its most supportive and giving crowd before, during and after launch day.
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Overall, we know the most successful campaigns, hosted locally or beyond, start with detailed plans, commitment to daily work and sufficient time. Much like an airplane requires a runway to ensure a safe liftoff, a secure 30-day crowdfunding campaign needs at the very least, a 60-day taxiway.
https://thelocalcrowd.com/wp-content/uploads/2019/10/IMG_9023-e1571318065371.jpg 292 900 Diane Sontum https://thelocalcrowd.com/wp-content/uploads/2017/06/the-local-crowd-logo.png Diane Sontum2019-10-19 20:52:382020-03-02 18:11:24Building the 4th Sector is
For Kim's birthday a few weeks ago we decided to do a chair bombing. We took an old bench, painted it, and placed it in an alcove by our office. Our process was pretty unstructured—we brought tools, cans of leftover paints, an idea,…
a little like community art.
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Crowdfunding has a heart. It beats like a drum—ba dum, ba dum, ba dum. It calls us to community—to help each other, build each other up, raise each other's barns. Crowdfunding campaigns carry the heart of our stories out to the…
https://thelocalcrowd.com/wp-content/uploads/2019/09/growing-home-tour.jpg 2679 3683 Diane Sontum https://thelocalcrowd.com/wp-content/uploads/2017/06/the-local-crowd-logo.png Diane Sontum2019-09-10 14:51:402019-09-12 20:31:01What's your vision of a robust
It's great to be in Chicago at the SEA Summit touring social enterprises, learning and meeting people doing The Great Work. Darius Ballinger kicked off the conference and encouraged us to approach our work from both the micro and macro…
social enterprise sector?